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PARKVILLE, MO
- May 11 -- In 2004, more than 57,000 business licenses
were issued for new restaurants nationwide. Applying for
a business license is often the first step that turns a
restaurant dreamer into a restaurant owner. 'Restaurant
Startup & Growth' magazine tracks these statistics since
the magazine is written exclusively for this
entrepreneurial group. California leads the country in
both population and restaurant startups, followed by
Texas, Florida and New York. The other states in the top
10 for restaurant startups are Illinois, Pennsylvania,
Ohio, Georgia, North Carolina and New Jersey.
Poor
management and lack of expertise account for more than
half of new restaurant failures. That's where Restaurant
Startup & Growth comes in. Past articles have covered
tax depreciation, garbage management, children as
guests, leases, floor plans, food costs, menu design and
more. Each issue contains basic information on marketing
techniques, human resources, legal issues, and financial
management.
Worden is confident that the back-to-basics information
the magazine presents will help lower the failure rates
for new restaurateurs. "I wish I had this magazine as a
resource when I opened my first restaurant," he says.
"The restaurant is a success, but I could have saved
myself a lot of money."
In fact,
new
restaurateurs spend money in disproportionate amounts to
established restaurants, according to Worden.
Restaurant consultants estimate the average startup cost
for a new restaurant to range from $250,000 to $500,000.
"That's more than $13 billion of new money coming into
this dynamic industry, and we want to make sure our
readers spend that money wisely," he says.
Wed, 11 May
2005, 07:18 EST.
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